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Moniepoint acquires Orda to push into Africa’s food service market

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KEY POINTS


  • Moniepoint acquires Orda Africa, integrating restaurant software with payments, inventory, and accounting tools.
  • The deal targets Africa’s $50 billion food service sector, with Nigeria’s market projected to hit $19.3 billion by 2030.
  • Moniepoint now serves over 20 million users and processes more than $250 billion in annual transactions.

Tosin Eniolorunda’s Moniepoint has acquired Orda Africa, pulling a cloud-based restaurant management platform into its ecosystem and pushing well beyond transaction processing into the operational infrastructure that food businesses depend on every day.

The Moniepoint Orda Africa acquisition integrates Orda’s tools, which cover kitchen workflow management, order tracking, and inventory monitoring, into Moniebook, Moniepoint’s business management platform. As a result, food vendors and restaurants now access a unified system that connects orders, payments, inventory, and accounting through a single interface rather than juggling separate, often manual, processes.

Why restaurants and why now

Orda, founded in 2020, built its product specifically around small and independent restaurants that operate largely outside the formal financial system. That focus made it a natural fit for Moniepoint, which has consistently targeted the informal economy as its core market. Guy Futi, who leads Orda, said the combination allows the operational data that restaurants generate daily to flow directly into financial services, including payments and credit, without requiring business owners to assemble records separately.

The Moniepoint Orda Africa acquisition reflects a deliberate sector choice. Eniolorunda framed the deal as targeting a critical but chronically underserved segment of the African economy. Food businesses sit at the centre of employment and daily commerce across the continent; nevertheless, many still lack meaningful access to credit because they carry limited financial records that lenders can evaluate.

By embedding Orda’s tools into its platform, Moniepoint gains direct visibility into how restaurants actually operate, from sales cycles to inventory patterns, and that data could support tailored lending products built around real operational behaviour rather than static balance sheets. Furthermore, the timing reflects where African fintech is heading. Across the continent, major players are increasingly moving beyond payments toward full-service platforms that combine software, credit, and financial infrastructure. Restaurants have become a priority target specifically because their high transaction frequency and consistent working capital needs create a predictable lending opportunity.

Scale of the opportunity

Africa’s food service sector carries an estimated value of roughly $50 billion, and urbanisation alongside shifting consumer habits is pushing rapid growth across major markets. Nigeria’s segment alone is projected to reach $19.3 billion by 2030, expanding at more than 11 percent annually, making it one of the continent’s most attractive verticals for fintech firms seeking to move up the value chain from pure payment processing.

According to Billionaires Africa, Moniepoint, co-founded by Eniolorunda and Felix Ike in 2015, currently serves more than 20 million users and processes over $250 billion in annual transactions. The Orda deal therefore adds a new growth vector to an already substantial platform while intensifying competition in Africa’s food-tech space, where several startups are vying to become the operating system for the continent’s restaurant sector.

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